Sonic The Hedgehog for and Xbox 360 will be developed under the direction of Yuji Naka, award-winning developer known for creating the hugely successful SEGA franchise. With an innovative combination of art, physics and game design, SEGA and Mr. Naka expect to create the most intense sensation of speed ever experienced in videogames. Sonic The Hedgehog for next-gen is expected to ship in conjunction with the character’s 15th anniversary in 2006.