Mad Catz Europe today announced a price readjustment for the Xbox 360 LIVE Arcade GameStick bringing Xbox 360 gamers the authentic arcade experience at a new unprecedented price point in time for the holiday season.

The first Mad Catz accessory to be conceived, designed and built around the Xbox LIVE Arcade service, the Arcade GameStick delivers genuine ‘Arcade Style’ controls, ideal for arcade favourites and retro-style gaming. Originally retailing for a SRP of £49.99, Mad Catz is pleased to announce the new SRP of just £24.99, not bad at all.

Featuring a full size Joystick and the unique 360° ‘Spinner Control’, the Arcade GameStick opens up a world of game play opportunities, bringing a whole new lease on life to the extensive selection of titles available for download on LIVE.

Officially licensed by Microsoft, the Arcade GameStick celebrates its arcade heritage in style, featuring no less than three full Xbox LIVE arcade games free in box with every Arcade GameStick purchased.

Darren Richardson, President and Chief Executive Officer of Mad Catz commented, “Gamers of all ages continue to embrace the LIVE Arcade service in their millions. Today’s technology allows for pixel-perfect representations of many beloved favourites and the Arcade GameStick brings true arcade style gaming to the living room with no need to compromise on controls.

The Arcade GameStick is our valentine to the true gamer. Frogger, Timepilot and Astropop stand the test of time as legendary arcade classics. We’re delighted to offer gamers these three titles absolutely free with every Arcade GameStick purchased representing remarkable value for money and ensuring that the Arcade GameStick is a ‘Must Have’ accessory for gamers everywhere this holiday season”.